Panel at ECREA Conference, 12-15 November 2014, Lisboa, Portugal. „Mediatization and Social Theory of Change“

As stated by Hepp, Hjarvard and Lundby (2010: 223) the “concept of mediatization tries to capture long-term interrelation processes between media change on the one hand and social and cultural change on the other”. The study of change is, accordingly, at the heart of the mediatization framework and during the recent years it has been applied to a variety of context in order to understand the transformations and interactions between media and various social and cultural domains like politics (Kriesi et al. 2013), religion (Hjarvard and Lövheim, 2012), public administration (Schillemans 2012), warfare (Maltby, 2012) etc. Furthermore, theoretical work (e.g. special issue of Communication Theory 23(3)) has been done in order to clarify the various theoretical traditions and claims concerning mediatization processes.

In this panel we would like to invite contributions which discuss mediatization in view of both classical and contemporary social theory of change. Newer contributions to the field of mediatization has conceptualized change in view of Elias’ figuration theory (Hepp, 2013), Giddens’ structuration theory (Hjarvard 2013), or Bourdieu’s field theory (Couldry, 2012), but other contributions from social theory may modify or supplement these conceptualizations and help develop our understanding of change (Krotz 2009). This could, for instance, be theoretical approaches from ethnography, cultural studies, network theories, system theory, grounded theory, institutional theory, etc. A particularly important theme is the relationship between agency and structure; to what extent and in what ways may we conceptualize media as embedded in transforming social agency and/or social structures? Abstracts may address the question of change from a general social theory perspective or theorize change in relation to a particular institutional realm like politics, education, religion, etc.

Proposals (abstracts) for this panel should be e-mailed to Professor Stig Hjarvard, University of Copenhagen: stig(at) who is responsible for this panel at the Lisboa conference. Deadline: February 28, 2014. Please notice that abstracts for this panel should not be submitted through the conference’s general website.

Format of abstract proposal: length of abstracts is preferably 400 words, maximum 500 words. Abstract must be in English.

Download the Call for Papers


Couldry, N. (2012) Media Society World, Cambridge: Polity. Chapter 6.

Hepp, A. (2013) Cultures of Mediatization, Cambridge: Polity Press.

Hepp, A.; Hjarvard, S. & Lundby, K. (2010) “Mediatization – Empirical Perspectives: An Introduction to a Special Issue”, Communications 35(3): 223-228.

Hjarvard, S. (2013) The Mediatization of Culture and Society, London: Routledge.

Hjarvard, S. & Løvheim, M. (eds) (2012) Mediatization and Religion: Nordic Perspectives. Gothenburg: Nordicom.

Krotz, Friedrich (2009) Mediatization: A concept with which to grasp media and societal change. In: Lundby, Knut (ed.): Mediatization: Concept, changes, consequences. New York: Peter Lang, pp. 19-38.

Kriesi, H., Lavenex, S., Esser, F., Matthes, J., Bühlmann, M., & Bochsler, D. (2013). Democracy in the Age of Globalization and Mediatization. Basingstoke: Palgrave Macmillan.

Maltby, S. (2012) Military Media Management: Negotiating the ‘Front’Line in Mediatized War London: Routledge.

Schillemans, T. (2012) Mediatization of Public Services. How Public Organizations Adapt to News Media. Frankfurt: Peter Lang.